Immersive marketing and inspection made easy

Theatro360 is the world’s fastest, most versatile virtual-reality platform for business. The platform has been specifically designed for dealing with remote subject matter, fragmented teams or for those who simply want it all done with zero pain! Using our app, CMS and Tour Studio you or our network of imagers and agents can generate, upload and manage content, delivering slick, flexible content for your marketing or internal needs.

  • Take a photographic image (panoramic, 360 2D or 360 3D stereoscopic)
  • Upload images via app or CMS
  • Upload floor plans
  • Link rich media including video, audio, text, images
  • Create a virtual tour of some or all of your venue
  • Embed 360 solo images into your website
  • Produce extended-function content post-shoot

DIY or serviced shoots – which is best?

Our DIY solution facilitates employees, teams or third party photographers to shoot your venue according to our simple guidelines. Using the Theatro360 app a team member may shoot, curate and upload content for viewing by others wherever they are in the world. We then process your images and build your tour.

Serviced shoots remove all responsibility for you leaving us to do all the work. We will photograph your entire venue, upload, organise and build your virtual tour with annotations, web links and video clips.

Additional optional benefits during serviced shoots include aerial and drone imaging, 4K video as well as high resolution stills, if desired.


Full virtual tour of the distillery in Dublin, shot in one day and yielding follow-up content for stills, video and Igloo displays. Tour features: • Look-At points • Audio • Rich notes with images • Booking link


The Theatro360 platform has some unique features to help convey the attributes of a property and its variable states.

Solo image embedding

Simply select any scene from a virtual tour and embed it within your website using our code snippet. Hover over the image to activate rotation and interaction.

Direct scene link

Guide viewers to a particular scene of interest, as part of a virtual tour. Users can continue the tour from that point.

Adaptive video

Video created from 360 scenes

Aerial clips

Short aerial video for social media


Theatro360 can produce split-screen before/after states of lighting or staging for events. Tap the clock icon top left to compare images and drag both the slider and the image.

Image Comparisons [scroll to reveal]

Compare both 360 images or still frames for comparison.

Image Comparisons [swipe]

Uses of 360 images in an Igloo

Images from the Roe & Co virtual tour were re-used for display within an Igloo where users can sit within the image for discussion.